Privacy Policy

Privacy Policy

Last updated: April 2026

Better Fitness, operated by Clarke Capital Investments LLC, is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your information when you visit officialbetterfitness.com and make a purchase.

Information We Collect

When you visit our store or place an order we may collect the following information:

  • Name and contact information including email address and phone number
  • Billing and shipping address
  • Payment information — we do not store full credit card details, all payments are processed securely through Shopify Payments
  • Order history and purchase details
  • Device information, IP address, and browsing behavior on our site
  • Any communications you send us directly

How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders
  • Send order confirmations and shipping updates
  • Respond to customer service inquiries
  • Send promotional emails and offers if you have opted in
  • Improve our website and product offerings
  • Comply with legal obligations

Sharing Your Information

We do not sell, trade, or rent your personal information to third parties. We may share your information with trusted service providers who assist us in operating our website and fulfilling orders including:

  • Shopify — our ecommerce platform
  • Payment processors for secure transaction handling
  • Shipping carriers to deliver your orders
  • Google Analytics for website performance tracking
  • Email marketing platforms if applicable

All third party providers are required to keep your information confidential and use it only for the services they provide to us.

Cookies

Our website uses cookies to enhance your browsing experience, remember your preferences, and analyze site traffic. You can choose to disable cookies through your browser settings however some features of our website may not function properly as a result.

Email Marketing

If you subscribe to our newsletter or opt in at checkout you may receive promotional emails from Better Fitness. You can unsubscribe at any time by clicking the unsubscribe link at the bottom of any email or by contacting us directly. We do not send unsolicited emails.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, comply with legal obligations, resolve disputes, and enforce our agreements.

Your Rights

Depending on your location you may have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt out of marketing communications at any time
  • Lodge a complaint with a data protection authority

To exercise any of these rights contact us at Officalbetterfitness@gmail.com.

California Residents — CCPA

If you are a California resident you have the right to know what personal information we collect, request deletion of your data, and opt out of the sale of your personal information. We do not sell personal information. To submit a request contact us at [your email].

Children's Privacy

Our website is not directed at children under the age of 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information please contact us and we will delete it immediately.

Third Party Links

Our website may contain links to third party websites. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.

Changes to This Policy

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated date. Continued use of our website following any changes constitutes your acceptance of the updated policy.